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Mar 10, 2021 By Joey Arnone

British art-rockers Everything Everything have shared an animated video for a new song titled “Supernormal.” It was written during the sessions for their most recent album, Re-Animator. Watch the video, which was directed and animated by frontman Jonathan Higgs, below.

Higgs speaks about the process of creating the video in a press release: “At this point I’d learned texturing, modelling, rigging, animating, how virtual cameras and lights work, so the path to creating ‘Supernormal’ was a matter of putting it all together, alongside some new experiments in physics simulations. The idea was to make dozens of tiny, explosive shots of action, ugly and extreme naked characters being distorted, surreal objects and animals, over-saturated colors, bright lights; all these impossible, grotesque images coming at you far too fast to comprehend. I adjusted and experimented until I saw things that excited or disgusted me, then repeated the process over and over again until I was satisfied.”

Higgs adds: “‘Supernormal’ is about supernormal stimuli; highly exaggerated triggers that create a stronger reaction in us than evolution ever intended. Our animal brains can’t help but reach for the bigger, brighter, tastier, sexier, bloodier, more intense experiences. I wanted to create an extremely overwhelming experience in this song and video, it’s about being a slave to our instincts no matter how extreme they become.”

Re-Animator came out last year on Infinity Industries and made it to #40 on our Top 100 Albums of 2020 list. It featured the songs “Arch Enemy,” “Planets,” “Violent Sun,” and “Big Climb,” all of which were featured on our Songs of the Week.

Check out the fourth episode of our Under the Radar podcast, where we speak to Jonathan Higgs.

Read our COVID-19 Quarantine Check-In interview with Higgs.

Support Under the Radar on Patreon.