Associate Publisher / Director of Advertising and Marketing:

Robert Gleim
Phone: 323-882-6844
Mobile: 310-482-9150
(JavaScript must be enabled to view this email address)

Please contact Robert Gleim for media kit at (JavaScript must be enabled to view this email address)

View our advertising specs.

Under the Radar publishes five issues a year and is exclusively distributed across North America by Rider Circulation Services. Under the Radar can be found at all major newsstands and bookstores, including Barnes & Noble, Barnes & Noble College Bookstores, Bookworld, Borders Books and Music, Virgin Megastores, Books-A-Million, Hastings, Waldenbooks, B. Dalton, as well as a large network of independent record stores and college bookstores. Additional promotional distribution occurs each year at the SXSW Music Festival as well as at one-off events. Under the Radar is also distributed internationally.

Circulation 

60,000 Total Circulation
10,000 Subscribers
2.8 Pass-along readers per issue

Demographic Breakdown

  • Male: 54%
  • Female: 46%
  • Average age = 26
  • 71% are between 18 and 34
  • Median HHI = $46,000+
  • Nearly 60% of our readers graduated from a four-year college or have a master’s degree
  • 72% of our readers have purchased a CD or MP3 based on an ad in our last issue
  • 82% find out about new music only in magazines
  • 60% enjoy alcoholic beverages
  • 100% own computers
  • 80% spend at least 3.5 hours per day online
  • 95% have at least one video game system
  • 82% own cell phones